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Calendly

Lead attribution for Calendly

See which campaigns drive your Calendly bookings.

Screenshot: SourceTag data in Calendly

The problem

Calendly shows you who booked, but not how they found you. You can't connect bookings back to specific ad campaigns or marketing channels.

How to set it up

Install SourceTag on the page where Calendly is embedded. Configure routing form fields in Calendly to capture the attribution data.

1

Install SourceTag on your site

Add the script tag to your website where Calendly is embedded.

2

Configure Calendly routing fields

In Calendly, add custom questions or routing form fields for the SourceTag data.

3

Test a booking

Visit your booking page with UTM parameters and complete a test booking.

Frequently asked questions

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